Improve the Web

Lately, Lee Odden has written a post, discussing whether web designers without any SEO knowledge are evil, or should exist as cash cows for SEO consultants.

Apparently, every SEO (and web designer) has his own answer to this question.

You know, it is always great to stumble upon an interview with a knowledgeable SEO. Why not have a complete list of SEO interviews, then?

While there are a lot more interviews (as you'll be able to see from the SEO interviews lists below), I have only listed the ones those, I suppose, which will give useful information to you.

Video interviews are listed at the bottom of this post.

Enjoy.

There are a lot of books about search engine optimization on the market. Most of them are aimed at making some quick cash, while publishing some old techniques that no longer work, some just describe real basics. But there is a small number of those, which can teach you the principles of solid SEO, which will help you to stay afloat forever. SEO book, by Aaron Wall of seobook.com, is one of them.

Some time ago, there was a lot of buzz on why SEOs are not to be trusted, their job is worthless and they shouldn't be paid or something. As the matter is still important, most probably you'll find the post, clarifying the nuances of why the image of SEO is blurred, interesting.

What is SEO?

The most important moment to think about before calling someone out is to think what SEO really is:

Normally, people often tell you that people don't like to read online and they have a memory span of a hyperenergized 3-year old rocket. However, data collected over a period of time confirms that people do read what they are interested in.

What proof?

Since starting my blog, I have been watching the stats closely. Though it is interesting to see the sources of traffic and keywords people use to find my site, it is also interesting to see what people (or you) are doing on my site, too.

Long story short, here are the stats about experience of my blog visitors:

There is a lot of stuff written about doing your keyword research and writing quality content, but not much about where you need to place your keywords. So what are the factors you need to know to get better search engine rankings?

Well. This is the last post of the 2006. There seems to be a tradition to post stat reports, best posts or predictions. I have posted the latter two, so you are honoured to read the stat report and some analysis of the Improve the Web blog.

Overall statistics

Mo/Year Unq All Pages Hits Bnd/wth

Businesses are launched for a variety of reasons, be it a desire to do something new or earn more money. But in the hustle of building a business, too often future business owners forget who and what they work for - the customers. Let's see how you can create and run a successful business by providing value.

It seems like every business owner, site text writer or anyone else communicating with others, while on a job, seem to have learned somewhere that informal approach works best and they should follow it any time.

The truth is, people are still people, regardless if they become your customers, employees or business partners. If you want to build closer relationships with the people to build your business, you'll learn how to stay personal with people you communicate with.

Apart from simply creating quality to build links and then promoting your site on forums, blogs or established publications, you can use some paid website promotion methods, if you have the budget.

Paid site promotion

Here is a list of efficient paid website marketing methods: