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  <title>Improve the Web</title>
  <subtitle>Search Engine Optimization, Usability and Design How Tos and Advice</subtitle>
  <link rel="alternate" type="text/html" href="http://www.improvetheweb.com/interesting-seo-expert-video-interviews-ses"/>
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  <updated>2007-09-05T22:59:26-05:00</updated>
  <entry>
    <title>Interesting SEO Expert Video Interviews from SES</title>
    <link rel="alternate" type="text/html" href="http://www.improvetheweb.com/interesting-seo-expert-video-interviews-ses" />
    <id>http://www.improvetheweb.com/interesting-seo-expert-video-interviews-ses</id>
    <published>2007-09-06T00:11:26-05:00</published>
    <updated>2007-09-05T22:59:26-05:00</updated>
    <author>
      <name>Yuri</name>
    </author>
    <category term="Interviews" />
    <summary type="html"><![CDATA[<p>Recent Search Engine Strategies conference has given us plenty of videos, filmed by <a href="http://www.webpronews.com/user/mike-mcdonald">Mike McDonald of WebProNews</a>.</p>
<p><a href="http://videos.webpronews.com/2007/08/27/ses-san-jose-rand/">Paid Links: Michael Gray and Rand Fishkin</a></p>
<p>Rand and Michael discuss Google's policy on paid links, how Google uses fear, uncertainty and doubt, why there are some questions left still and what webmasters are supposed to do.</p>
    ]]></summary>
    <content type="html"><![CDATA[<p>Recent Search Engine Strategies conference has given us plenty of videos, filmed by <a href="http://www.webpronews.com/user/mike-mcdonald">Mike McDonald of WebProNews</a>.</p>
<p><a href="http://videos.webpronews.com/2007/08/27/ses-san-jose-rand/">Paid Links: Michael Gray and Rand Fishkin</a></p>
<p>Rand and Michael discuss Google's policy on paid links, how Google uses fear, uncertainty and doubt, why there are some questions left still and what webmasters are supposed to do.</p>
<p>Also contains an indirect proof that Matt said that (something like) "nofollow is an option for the webmasters, not a requirement" during the session.</p>
<p><iframe width="336" height="251" frameborder="0" scrolling="no" src="http://videos.webpronews.com/video/frame2.php?movie_name=sesrandgrey082707" /> </iframe></p>
<p><a href="http://videos.webpronews.com/2007/08/28/ses-san-jose-matt-mcgee/">User Contributed Content in Retail: Matt McGee</a></p>
<p>How retail can use user contributed content on their websites and in marketing and why it is important.</p>
<p><iframe width="336" height="251" frameborder="0" scrolling="no" src="http://videos.webpronews.com/video/frame2.php?movie_name=sesmcgee082807" /> </iframe></p>
<p><a href="http://videos.webpronews.com/2007/08/24/ses-san-joselocal-search-marketing-tactics/">Local Search: Patricia Hursh</a></p>
<p>Patricia Hursh dwells upon things to remember about <a href="http://www.improvetheweb.com/going-local">local search</a>, such as:</p>
<ul>
<li>there is more than one way to reach local searchers</li>
<li>you need to utilize local speak</li>
<li>focus on decision criteria the customers have</li>
</ul>
<p><iframe width="336" height="251" frameborder="0" scrolling="no" src="http://videos.webpronews.com/video/frame2.php?movie_name=seshursh082407" /> </iframe></p>
<p><a href="http://videos.webpronews.com/2007/08/28/ses-san-jose-lee-odden/">Large Scale SEO: Lee Odden</a></p>
<p>Lee Odden on corporate, large scale SEO techniques.</p>
<p><iframe width="336" height="251" frameborder="0" scrolling="no" src="http://videos.webpronews.com/video/frame2.php?movie_name=sesodden082807" /> </iframe></p>
<p><a href="http://videos.webpronews.com/2007/08/28/ses-san-jose-matt-bailey/">Usability: Matt Bailey</a></p>
<p>Interview with Matt Bailey on website usability: how it relates to search, why it is important.</p>
<p><iframe width="336" height="251" frameborder="0" scrolling="no" src="http://videos.webpronews.com/video/frame2.php?movie_name=sesbailey082807" /> </iframe></p>
<p><a href="http://videos.webpronews.com/2007/08/28/ses-san-jose-todd-malicoat/">Linkbait: Todd Malicoat</a></p>
<p>Todd Malicoat on social marketing and linkbait.</p>
<p><iframe width="336" height="251" frameborder="0" scrolling="no" src="http://videos.webpronews.com/video/frame2.php?movie_name=sesmalicoat082807" /> </iframe></p>
<p><a href="http://videos.webpronews.com/2007/08/28/ses-san-jose-vanessa-fox/">Vanessa Fox</a></p>
<p>An interview with Vanessa Fox about Vanessa Fox: what she's been up to, how differently people treat her now, why she went to Zillow from Google and stuff.</p>
<p><iframe width="336" height="251" frameborder="0" scrolling="no" src="http://videos.webpronews.com/video/frame2.php?movie_name=sesfox082807" /> </iframe></p>
<p><a href="http://videos.webpronews.com/2007/08/27/433/">Opinions on the Conference: Kim Krause Berg and Bill Slawski</a></p>
<p>Kim and Bill are interviewed about the conference, about the forums and so forth.</p>
<p><iframe width="336" height="251" frameborder="0" scrolling="no" src="http://videos.webpronews.com/video/frame2.php?movie_name=seskimbill082707" /> </iframe></p>
<p>There are more <a href="http://videos.webpronews.com/category/search-engine-strategies-san-jose-2007/">2007 San Jose SES videos from WPN</a>, too.</p>
<p>Enjoy.</p>
<p>P.S. You can reduce the video quality to speed up the loading.</p>
<p>P.P.S. If you are an RSS reader, you might wonna click on the links to the videos, if you can't view them in the reader.</p>
<p>P.P.P.S. Posting might be light in this week or two (or three), as I try to take a vacation from the computer, but you can check these blogs and forums for interesting stuff:</p>
<ul>
<li><a href="http://cornwallseo.com/search/">CornwallSEO from Lyndon</a></li>
<li><a href="http://www.vanessafoxnude.com">Vanessa Fox</a></li>
<li><a href="http://tropicalseo.com">Tropical SEO</a></li>
<li><a href="http://thevanblog.com">The Van Blog (vangogh on many forums)</a></li>
<li><a href="http://www.cre8asiteforums.com/forums/">Cre8asite Forums</a></li>
<li><a href="http://www.seorefugee.com/forums">SEO Refugee Forums</a></li>
</ul>
    ]]></content>
  </entry>
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